Linktree Vs Linkpop: Which Is The Best Shopify Link Tool?
Choosing the right link-in-bio tool can make a big difference for your Shopify store. If you sell on Instagram, TikTok, or other social media, you need one simple link that shows all your top products and pages. Two of the most popular tools for this are Linktree and Linkpop. But which one is better for Shopify users? This guide will break down what each tool offers, how they compare, and what really matters for your business.
What Is Linktree?
Linktree is one of the first and most popular link-in-bio tools. You create a single landing page with multiple links, so your followers can easily find your website, blog, shop, or anything else.
Key features:
- Customizable design
- Unlimited links (even on the free plan)
- Analytics to see how many people click your links
- Integrations with email, payments, and more
Many brands use Linktree because it is simple and works on all platforms. However, to unlock some features, you need to pay for a Pro plan.
What Is Linkpop?
Linkpop is a link-in-bio tool made by Shopify, especially for e-commerce sellers. It lets you add products from your Shopify store directly to your link page. Visitors can browse and even buy products without leaving the page.
Key features:
- Direct Shopify integration
- Product showcase with images and prices
- Built-in checkout (customers can buy instantly)
- Analytics dashboard
Linkpop is free for Shopify users. It focuses on selling products, not just sharing links.
Comparing Linktree And Linkpop
To help you decide, here’s a clear comparison of their main features:
| Feature | Linktree | Linkpop |
|---|---|---|
| Custom Links | Yes | Yes |
| Shopify Integration | Basic (via links only) | Full (add products, direct checkout) |
| Product Display | No | Yes |
| Free Plan | Yes | Yes (for Shopify users) |
| Analytics | Basic, Pro for advanced | Basic |
Pros And Cons
Understanding the strengths and limits of each tool is important.
| Linktree | Linkpop | |
|---|---|---|
| Pros | – Works on all platforms – Many integrations – Strong analytics | – Designed for Shopify – Sell directly from your page – Easy to set up |
| Cons | – No product display – Advanced features need payment | – Only for Shopify users – Fewer design options |
What Beginners Often Miss
- Conversion boost: Linkpop lets your followers buy without extra clicks. This often leads to more sales, especially from mobile users.
- Data control: Linktree’s analytics are good, but with Linkpop, you can track which products get the most interest, not just link clicks.
Many new store owners try Linktree first because it’s popular, but they miss out on direct selling features only Linkpop offers. Some also forget that Linkpop is free if you already use Shopify.
Which Should You Choose?
If your main goal is to sell products directly from your social bio, Linkpop is the clear winner for Shopify stores. It saves your customers steps and keeps them focused on shopping. If you need to share many types of links (blog, podcast, newsletter), or you are not a Shopify user, Linktree is a flexible choice.
A common mistake is to choose based on popularity, not what helps your sales. Test both tools to see which fits your audience best.
For more details, you can also check the official Shopify blog.
Frequently Asked Questions
Is Linkpop Free To Use With Shopify?
Yes, Linkpop is free if you have a Shopify store. There are no extra costs to add products or use the checkout.
Can I Use Linktree And Linkpop At The Same Time?
You can create both pages and test which one your followers prefer. Some sellers use Linkpop for shopping and Linktree for other links.
Does Linkpop Work On Platforms Like Instagram?
Yes, you can add your Linkpop page to your Instagram or TikTok bio, just like Linktree.
Which Tool Is Better For Analytics?
Linktree offers more advanced analytics on paid plans. Linkpop’s analytics focus on product performance.
Can I Customize The Look Of My Linkpop Page?
Linkpop has basic design options, but not as many as Linktree. You can add your logo and choose colors, but layout choices are limited.
